Knucklehead Podcast
What does being the first “Interconnected” state mean for Texas?

What does being the first “Interconnected” state mean for Texas?

October 20, 2020

Escaping the trap of being in the cycle of redundancy and duplication in the way most nonprofit veteran organizations work, John has figured out a unique process to break the traditional landscape of delivering services to transitioning service members and veterans.

In today’s edition of the Knucklehead Podcast, our guest, John Boerstler will define the gap between transitioning militaries and the exact resources they need in the shifting process. He will also highlight the current situation of existing veteran service organizations and will present how the service model at Combined Arms closes the gap for veterans returning to civilian life in an easy to understand language.

John Boerstler is the CEO at Combined Arms, a dynamic collaborative impact organization that simplifies and accelerates the connection point between veterans and resources in order to deliver maximum impact on the communities they return to. Combined Arms is combating the fragmented and highly populated VSO landscape to overcome the challenges transitioning veterans are facing. It deploys a data-driven approach and a collaborative, connected model of service delivery so that veterans and the community are united.

Knucklehead Podcast is brought to you by Manscaped- Use the Promo Code: KNUCKLEHEAD  for 20% Off

 

Enjoy!

 

Favorite Quote

 

“I fell into that same trap of like ‘I want to start a veteran nonprofit’. From the veterans serving side, we just kept creating new programs. And years later we realized that was just adding to the redundancy. It was adding to the duplication and it was adding to the confusion in the marketplace.” -John Boerstler

 

In This Episode

1:50 - What differentiates Combined Arms from other veteran business organizations

 

4:22 - The prevailing situations most transitioning service members are dealing with and how Combined Arms addresses these conditions

 

8:45 - How John escaped the cycle of duplication and redundancy in providing service to transitioning military and veterans in the marketplace

 

11:49 - How his organization fills the gap between interconnecting state agencies

 

13:04 - A walkthrough on how to get involved in the services or partnership with Combined Arms

 

17:24 - The equivalent of Combined Arms in the civilian language

 

 

Engage with John Boestler

Combined Arms Website

Email

Texas Veterans Network

 

 

Connect with Knucklehead Media Group

Website

Facebook

 

  • Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours.

Click here to more episodes of the Knucklehead Podcast

 

 

 

 

 

 

 

 

 

 

 

 

IP Attorney translates legalese for your business

IP Attorney translates legalese for your business

October 13, 2020

Protecting your intellectual work, your artistic creation, and your organization demands great effort and legal expertise. Though these sound overwhelming, the awareness of these rights and the assistance from a legal counsel will save you from the slippery slope of complex intellectual property issues.

 

In today’s edition of the Knucklehead Podcast, our guest, Andy Nelson will talk about intellectual property rights, how to avoid copyright and trademark infringement, and the right time to seek professional advice.

 

Andy Nelson is an Intellectual Property Lawyer at Fortis LLP. He loves helping veteran-owned and military spouse-owned businesses start, grow, and succeed with the critical legal counseling they need. Andy represents clients in complex business, commercial, intellectual property matters. His practice emphasizes the development of effective strategies for trademark and copyright protection, enforcement, licensing, and dispute resolution. Areas of focus also include complex contractual and commercial matters, website protection, social media, privacy regulations, trade secrets, and disputes among co-owners of businesses.

 

Knucklehead Podcast is brought to you by Manscaped- Use the Promo Code: KNUCKLEHEAD  for 20% Off

 

Enjoy!

 

Favorite Quote

 

“There are all sorts of arguments that are used to be basic. I'm not infringing your copyright, I'm not infringing your trademark because of this difference. You may be right at the end. But guess what, to get to the end, the result that you want, you just spent a whole lot of rebus to get there and you don't even know if you're going to do it right.”

 

                                                                                                                -Andy Nelson

 

In This Episode

 

3:08 - The reasons why some people are resistant in talking to lawyers

 

9:05 - The point where small business owners need to reach out and seek advice from a legal adviser

 

12:13 - Instances where license and copyright are applied

15:52 - The "big three" agencies of the licensing industry

 

18:26 - How to spot a business that’s infringing intellectual property rights

 

24:56 - His message to anybody who's contracting with another party

 

 

Engage with Andy Nelson

Facebook

Email

Instagram

 

 

Connect with Knucklehead Media Group

Website

Facebook

 

  • Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours.

Click here to more episodes of the Knucklehead Podcast

When You Know It’s Time to Monetize Your Pod

When You Know It’s Time to Monetize Your Pod

October 6, 2020

From its humble beginnings, podcasts have become a commonplace for business and content marketers. The exponential growth and popularity not only serve as a medium for creating and distributing valuable content but also create an avenue for multi-dollar revenue.

 

Today’s episode of the Knucklehead Podcast is a short but meaningful interview from one the top names and pillars in the podcasting industry, John Lee Dumas. He will talk about the key factor that made his way to the top of the podcasting space, his best advice on how to succeed in this arena, and what to keep in mind when dealing with sponsorships.

 

John Lee Dumas is the founder and host of Entrepreneurs on Fire, an award-winning podcast that hosts an interview with inspiring entrepreneurs. He is widely regarded as one of the best viral entrepreneur podcasters in the United States who started his entrepreneurial career in 2012 and up to date, has generated over $18 million in revenue through his podcasts.

 

Entrepreneurs On Fire started out as a daily podcast back in September 2012 and quickly grew into a business offering online courses, one-on-one coaching, a mastermind program, and physical journals. His goal from the very beginning: to inspire my audience, Fire Nation, to take their own entrepreneurial leap.

KNUCKLEHEAD PODCAST is brought to you by Manscaped - USE the Promo Code: KNUCKLEHEAD for 20% off

Enjoy!

 

Favorite Quote

 

“Let's see if this thing works, let's give it 18 months. If I make no money, I'll be fine. If I make some money, that'll be good. If I make a lot of money, it'll be great. If you are willing and able to provide the best solution to a specific problem, you're going to win at life.”

 

                                                                                          - John Lee Dumas

 

In This Episode

1:11 - The key factor that contributes to his success in the podcasting space

 

2:43 - The evolution of podcast and what to expect in the coming years

5:29 - How John get along during the early days of exploring podcast

 

7:16 - The best advice you can get from a content marketer

 

10:09 - The most important part in dealing with the sponsorship game

 

 

Engage with John Lee Dumas

Website: Entrepreneurs on Fire

 

Connect with Knucklehead Media Group

 

Website

Facebook

 

  • Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours.

 

Click here to more episodes of the Knucklehead Podcast

Lessons from Hand-Forge Knife Maker

Lessons from Hand-Forge Knife Maker

September 29, 2020

Keeping the tradition of supporting local businesses, today’s episode of the Knucklehead Podcast is about highlighting the craftsmanship of a knife maker from Texas, Matthew Gaskill. His inclination to build things from his own workbench has brought him into a lot of hobbies. But his affinity to steel and blades run from his blood of gunsmith and knife maker.

 

Matt is the craftsman of Gaskill Knives. He will share with you how he started his knife business, what caused him to stay committed in developing his skill, and the challenges and opportunities he must address in promoting his product in social media.

 

Gaskill Knives was established in 2015. From the inherited old Bader bench and a couple of drill presses, Matt has now a handful of knives under his belt and definitely got the itch to do more.

 

 

Enjoy!

 

Favorite Quote

 

“Being that I make knives, I'm kind of constrained in many ways with social media. When I couldn't promote a page, they sent me emails all the time. Hey, promote this post. But if you try it, they're going to deny it because they call it a weapon. So it can be a bit challenging in that aspect.”

                        

                                                                                    -Matthew Gaskill

 

In This Episode

2:50 - The year Gaskill Knives was established

 

5:00 - How Matt started his process of choosing the right kind of material

 

6:44 - How he developed interest in crafting knives

 

8:56 - What caused him to stay committed in developing his skill

 

12:18 - His struggles in coping up with the sudden rise of demands in his craft

 

14:49 - The most interesting request he has ever received

18:40 - What's next for Gaskill Knives

 

20:07 - The challenges and opportunities of promoting his product on social media

 

Engage with Matthew Gaskill

 

Website

Facebook

Instagram

 

Connect with Knucklehead Media Group

 

Website

Facebook

 

  • Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours.

 

Click here to more episodes of the Knucklehead Podcast

How to Military Veterans Sell Technology

How to Military Veterans Sell Technology

September 22, 2020

Today’s edition of the Knucklehead Podcast is a conversation about resiliency with our guest, Lex Brown. Having a history in boxing, Lex's experience of being hit with punches and groomed to fight for a title is parallel to taking failure and frustration in the entrepreneurial world. The lessons he learned in the fighting arena and his less than a decade in military service helped him succeed in the business he has today.

 

Lex will speak about the struggles associated with not just transition but with his life growing without a father figure as well. He will also talk about his inspiration in taking the entrepreneurial path, how he helps and creates opportunity to veterans, and how he bounces back from failures brought about by hurt reputation and disappointments.

 

Lex is a US Air Force and Operation Iraqi Freedom Veteran with 9 years of honorable service (7 years on active duty). He brings proven leadership and success in telecommunications and information technology, primarily in operational leadership, project management, and continuous process improvement roles. Lex himself is a Tech Qualled graduate, who naturally found synergy with the team and mission – when an opportunity presented itself to join Tech Qualled full-time, he knew he’d found the perfect purpose-driven role to thrive in.

 

Enjoy!

 

Favorite Quote

 

“You go into a boxing match, but if you lose it's a lesson, but if you win it's a blessing. It's the same thing in life. Losing or failing, it doesn't have to be the end, all be all. It's actually where we get the most wisdom and understanding of life and a lot of times where you find your true purpose.”

 

-Lex Brown

 

In This Episode

2:18 - Lex's attitude towards failure

 

3:55 - His kids' perspective about entrepreneurship

 

6:26 - The analogy of boxing and business

 

8:14 - What led him to the military route rather than advancing his skill in boxing

13:15 - His inspiration in taking the entrepreneurial path

 

16:26 - How Lex creates an opportunity for veterans and find value in the marketplace

 

18:45 - The fail points in his recruiting and business development program and how he gets back from the frustration

 

24:04 - Great groups he is associated with the same purpose of helping veterans

 

27:29 - His message to anyone about humility and attitude

 

Engage with Lex Brown

LinkedIn

Email

Website: TechQualled

Groups: Bunker Labs, Merivis, WeWork

Listen to Lex Brown Podcast: Resecure The Bag Podcast

 

Connect with Knucklehead Media Group

 

Website

Facebook

 

  • Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours.

 

Click here to more episodes of the Knucklehead Podcast

The Real F* Word in Sales with Richard Harris

The Real F* Word in Sales with Richard Harris

September 15, 2020

In today’s episode of the Knucklehead Podcast, our guest, Richard Harris will share his wisdom about the distinction of sales processes between different business models, why companies need to review their strategies frequently, and what’s his definition of product/market fit and culture fit in business.

 

Getting rid of distractions and clutter from promotion and advertising will help in developing a powerful marketing strategy in a fairly flooded marketplace. Cutting through the noise can make your message stand out and will drive potential clients to remember your message.

 

Richard Harris is the Founder of The Harris Consulting Group. They provide real world examples to help you build a sales training and infrastructure that is based on your business goals, values, products, and ideas. Bringing over 20 years of technology and SaaS experience in sales training, operations and sales leadership into his role as a Sales Consultant, Richard has built, led and consulted with a wide range of organizations including start-ups, mid-size companies, and global organizations. 

 

 

Enjoy!

 

Favorite Quote

 

“I got laid off and I was in shock and hurt and frustrated and angry and all those things. And you should be angry and you should be sad. You should go through those emotional things cause that's just being a human. It could also let you get closer to being a better you, which is what we're all striving for.”

 

- Richard Harris

 

In This Episode

 

4:57 - The distinction in sales processes between  different companies and businesses

 

7:24 - His interpretation of the catch phrase "Earn the Right"

 

9:27 - Why companies need to reassess their strategies during this trying season

 

13:47 - His takeaway during the times he's been laid off and fired

 

15:04 - The best advice his mother gave him in business

 

16:12 - How he defines product/market fit

 

17:58 - His input about culture fit

 

20:39 - What people should have in mind before reaching out to Richard

 

 

Connect with Richard Harris

LinkedIn

Call or Text:  (415) 596 9146

 

 

Connect with Knucklehead Media Group

 

Website

Facebook

 

  • Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours.

 

Click here to more episodes of the Knucklehead Podcast

 

 

 

 

 

 

 

Stepping on it as an Agent, Rob Rens

Stepping on it as an Agent, Rob Rens

September 8, 2020

Ep 128

 

Losing a father, a husband, a wife, or brothers and sisters in combat is devastating. While the family is dealing with the pain of losing a loved one, what’s more difficult is to figure out, “what comes next”!

 

In today’s episode of the Knucklehead Podcast, Stephen will have a conversation with Rob on how he sets himself and his services apart from the norm and status quo, his knucklehead stories that impart tremendous lessons in his life, and how he helps military families prepare for the unexpected.

 

Rob Rens is the Owner and Agent at State Farm Insurance Agency. From his experience in Iraq with Personnel Retrieval & Processing Detachment, he realized that it’s impossible to completely eliminate risk from our lives. His new mission is to protect as many people in the community from going through what they did which is to be completely unprepared for what to do next when “it'll never happen” happens.

 

Enjoy!

 

Favorite Quote

 

"My first week in the company, I basically just came in and said to the president, “This is everything that you're doing wrong”. That didn't sit very well with somebody who had put her life's work into that company. My boss was like, you really stepped in it, BIG TIME!"

 

                                                                                                                 - Rob Rens

 

In This Episode

2:12 - Backstory of Rob

 

4:02 - His most unforgettable knucklehead moment in the Boot Camp

 

9:55 - How Rob sets himself apart from the norm

 

12:13 - How he evaluates the whole process of running his agency

 

16:25 - A scenario where he almost blew up his first job in the corporate

 

22:10 - The key lesson he learned from that experience

 

23:47 - A walkthrough of how Rob helps families in the military

 

 

Connect with Rob Rens

State Farm Insurance Agency

LinkedIn

 

Connect with Knucklehead Media Group

 

Website

Facebook

 

  • Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours.

 

Click here to more episodes of the Knucklehead Podcast

 

New Game, Same Fun with CROSSNET CEO Chris Meade

New Game, Same Fun with CROSSNET CEO Chris Meade

September 1, 2020

Since the outbreak of COVID 19, travel restrictions and stay-at-home measures of the government immobilized people’s activities, shutdown bricks and mortar businesses, and disrupted the events industry. While the majority of other sectors declined significantly or even collapsed, eCommerce skyrocketed its sales within the first weeks.

 

In this episode of the Knucklehead Podcast, Chris will talk about his entrepreneurial journey, the statistics behind his growth, and the impact of COVID 19 on his business.

 

From trying to meet ends doing his photography and videography in his little production company, Chris is now growing their business from 2.5 million in revenue in 2019 and projected revenue of $10+million in 2020.

 

Chris Meade is the co-Founder of the Chief Marketing Officer at CROSSNET.

He assisted and helped design the patented CROSSNET game, creates and manages wholesale relationships with retail and e-commerce vendors, and

establishes relationships with over one thousand schools throughout the US & Canada.

 

Out of just wanting to have fun, together with his brother and childhood friend, they invented CROSSNET -the world's first four-way volleyball game.

 

 

Enjoy!

 

Favorite Quote

 

“There's no better way to learn than just by doing it. And you're going to take some bumps like we didn't put the right label on a box and they got hit with a $5,000 fine. I'll never get fine that again. Cause I'll never do that again. You don't learn and study it, you go through it.’

 

                                                                               - Chris Meade

 

In this Episode

1:14 - Get familiar with CROSSNET and how it started

 

3:06 - How Chris handled inventory and fundings for their business

 

4:18 - Brief story of his entrepreneurial journey

 

5:32 - The difference between his process before and his business operations now

 

6:24 - How COVID impacted his business

 

7:39 - What's the biggest challenge their business had to overcome during the pandemic

 

9:52 - The most predominant part of managing their e-commerce

 

11:13 - His thought process of dealing with marketing strategies

 

13:54 - CROSSNET distribution channels

 

15:35 - What major challenge his company needs to overcome going through the winter season

 

17:04 - His mindset of creating a model or best practices in drop shipping

 

18:08 - What's next for CROSSNET

 

Engage with Chris Meade

 

CROSSNET Website

LinkedIn

 

Connect with Knucklehead Media Group

 

Website

Facebook

 

  • Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours.

 

Click here to more episodes of the Knucklehead Podcast

7-Figure Amazon Business, Outsourcing, and Screwups - Nathan Hirsch

7-Figure Amazon Business, Outsourcing, and Screwups - Nathan Hirsch

August 25, 2020

Going through a painful experience from bad hiring decisions, Nathan came up with creating a proven system and process that help businesses scale by hiring virtual assistants.

 

In this episode of the Knucklehead Podcast, Stephen and Nathan dig into the details of how Nathan progress from being an Amazon seller to a Co-Founder at Outsource School. They will also talk about the struggles and mistakes he committed during the early years of his business and what fueled his entrepreneurial fire.

 

Nathan Hirsch is a serial entrepreneur and expert in remote hiring and eCommerce. He has been selling online for over 7 years and has sold well over $20 million worth of product through his eCommerce business. He is the former founder and CEO at  FreeUp Marketplace and now the CO-Founder at Outsource School. They are determined to be the top destination for business owners to learn how to scale their marketing and operations with the help of virtual talent.

 

 

Enjoy!

 

Favorite Quote

 

“I've made every bad hiring decision in the book. I hired college kids. I hired my friends and they were drinking out of the job, spoke on the job. I had to knock on their doors to get them to wake up, to actually work for me. A little wake-up call went off and I had to change my management style.”

                                             -Nathan Hirsch

 

 

In This Episode

 

1:41 - How Nathan stays focus from the many endless  opportunities in the market place

 

3:42 - Instances when he screwed up in business

 

5:51 - The pros and cons of doing business with Amazon

 

10:24 - The evolution of Outsource School

 

14:09 - His approach to creating a playbook in the hiring process on different areas of expertise

 

19:18 - What captivates Nathan to go through the path of entrepreneurship rather than the traditional employment

 

21:08 - How he found and created a relationship with his longtime business partner

 

23:21 - His piece of advice to businesses in hiring people

 

 

Engage with Nathan Hirsch

 

Facebook

LinkedIn

Twitter

Instagram

Website

 

 

Connect with Knucklehead Media Group

 

Website

Facebook

 

  • Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours.

 

Click here to more episodes of the Knucklehead Podcast

Effective Unconventional Wisdom

Effective Unconventional Wisdom

August 17, 2020

Strongly confident that he has what it takes to be a topflight sales leader, Scott spent most of his early career finding the right people and the right position for the job. His bold mindset on how he views failure and how he bounces back from his mistakes makes him a 3x American Association of Inside Sales Professionals Top 25 Award Winner and one of the top startup sales leaders in the country.

 

Knucklehead Podcast guest for today, Scott Leese, will share with you his journey on how he gets into the sales arena, his ability to respond and handle multiple missteps and his willingness to fail in order to learn and be the best version of himself.

 

Scott Leese is the Founder and CEO of both Scott Leese Consulting, LLC and Surf & Sales. A highly sought-after consultant, advisor, leader, and sales trainer, Leese has a proven record of success building and scaling businesses from the ground up. He is also the author of Amazon’s #1 best-selling book on sales called Addicted to the Process that was released in 2017.

 

 

Enjoy!

 

Favorite Quote:

 

“It was really hard. I wanted to quit after the first day. I remember thinking I'm going to get fired today for sure. Being able to shake it off faster and bounce back faster is really, really, really important.”

                                                                       -Scott Leese

 

 

In This Episode:

 

2:36 - What compelled him to write the book "Addicted to the Process"

 

5:41 - How Scott get into the sales arena

 

11:49 - His conviction of how he views himself in the field of technology

 

14:01 - How Scott is able to recalibrate when emotions and energy call for a context switch

 

17:13 - Chain of events where he is constantly on the lookout for the right teammates and right position for the job

 

23:12 - His process of reflecting and bouncing back when committing mistakes

 

Engage with Scott Leese

 

LinkedIn

Website: The Surf and Sales

Podcast: The Surf and Sales

Book: Addicted to the Process

Community: Thursday Night Sales

 

 

Connect with Knucklehead Media Group

 

Website

Facebook

 

  • Knucklehead Media Group is your “push button” for podcasts. We help companies and organizations tell their story using podcasts and best practices for content distribution. Home to some of the top podcasts across multiple categories, captivating coursework on gaining traction with your show, and consulting to those companies BOLD enough to get some wins. We believe your mistakes set the foundation for your success, those stories help customers beat a pathway to your doorstep, and the myths from bringing business online shouldn't hold you back from getting yours.

 

Click here to more episodes of the Knucklehead Podcast

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